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Missing Favicon: How to Fix It
A favicon is the small icon shown on browser tabs, bookmarks, and next to your site name in Google mobile results.
Quick fix: Add a favicon with <link rel="icon" href="/favicon.ico">. Google shows it next to your result on mobile.
Why it matters for SEO
A missing favicon looks unfinished and makes your result less recognizable in search, which can lower clicks.
How to fix it
- 1Create a square icon (at least 48 x 48 pixels, ideally SVG or 192 x 192 PNG).
- 2Upload it to your site and link it in <head>.
- 3Also add an apple-touch-icon for iPhone home screens.
Example
<link rel="icon" href="/favicon.ico" sizes="any">
<link rel="icon" href="/icon.svg" type="image/svg+xml">
<link rel="apple-touch-icon" href="/apple-touch-icon.png">Free tools to fix it
Frequently asked questions
What size should a favicon be for Google?
A multiple of 48 x 48 pixels, such as 48, 96, or 144.
How long until Google shows my favicon?
It can take a few days to weeks after Google recrawls your homepage.
Does your website have this issue?
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